How CRM boosts business revenue

There are several factors that contribute to a business’s success, such as a good location, quality products and services, and a well-planned marketing strategy. But one important component that every company should have is a reliable customer relationship management (CRM) system. As a business owner, you know that a solid base of loyal customers is the source of your revenue, and the relationship you build with that base will determine how far your business can go. Imagine buying a product, and it breaks the first time you use it. You contact customer support and describe the issue, only to be…

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Market your business effectively with Twitter

If you understand how Twitter works, it might do wonders for your business. How can you drive traffic and build your brand using Twitter? With all the marketing noise being made on social media, it could be challenging for some businesses to stand out. So what steps can you take to add to your audience’s experience online instead of simply being a disruption? Create a successful strategy and leverage Twitter’s power for your business by trying out these tips. Build a profile that stands out If you’re just starting out on Twitter, you want to make your Twitter handle relevant…

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Fix these enterprise security flaws now

As businesses have become more reliant on digital technology for day-to-day operations, they’ve also become a favorite target of internet threats. If you want to protect your organization from cyberattacks, make sure your security is clear of the following flaws. Open wireless networks With one main internet line and a couple of wireless routers, a whole office can go online. A wireless internet connection saves money, but there is an inherent risk that it’s an unsecure network. If you need a secure network, plugging in a wireless router and creating a basic network is not enough. If you don’t set…

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Safeguarding your Android device

You don’t need advanced technological know-how to protect your Android phone or tablet. Our guide shows how to safeguard your device from digital and physical threats. All it takes is a simple tweak to your device settings and downloading the right protection software. Protecting your Android device from digital risks and theft should be a priority as most hackers continue to exploit Android’s vulnerability. However, you don’t need to purchase expensive software to safeguard your device. Most of the best protection against common Android threats is available for free. Here are ways to secure your Android devices. Buy devices from…

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What you need to know about virtualization

Keeping costs low and productivity high are keys to business success, but these aren’t easy to achieve if you’re relying on traditional in-house servers. Virtualization is one solution to this challenge, so let’s take a closer look at how it works. What is virtualization? Virtualization is the creation of a virtual version of a device or resource, anything from a server to an operating system. This allows you to turn one physical server into a group of virtual servers that all share the same resources. How is it different from other systems? If you’re paying a provider for access to…

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Here’s how you can lock your Mac

Your Mac holds plenty of important files that you simply cannot risk losing or exposing to unauthorized parties. One of the best ways to protect your computer and all the data it contains is to lock it with a password when it’s not in use. It’s not enough to log off your Mac Some people “lock” their Mac computer by logging off or shutting down the device. If you’re stepping away from your desk to use the bathroom or do something quick, both of these methods may prove to be time-consuming and downright impractical. But what can you do to…

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What an MSP can do for healthcare providers

Technology is the heartbeat of modern medicine, which is why IT expertise is a skill that’s growing in importance from year to year. With the increasing complexity in data systems, managed services providers (MSPs) are more valuable than ever. Here are some things to look for in a managed services provider before you consider partnering with one. They guarantee response times When it comes to providing healthcare services, fast response is not the only thing that matters. You should always make sure that your provider guarantees response times, and that you’re able to contact them 24/7. In case something breaks…

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BYOD and CYOD: What’s the difference?

Many of us are comfortable using computers and devices we’re familiar with. This is the reason companies are now offering their employees a bring your own device (BYOD) option. However, there’s a new concept that is also starting to catch on: choose your own device (CYOD). Below is a brief overview of BYOD and CYOD. BYOD This policy allows employees to bring their own devices to the office and use them for work-related tasks. While it focuses mostly on mobile devices, some companies allow users to bring their computers as well. Companies cut costs on purchasing and maintaining computers when…

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Office 365 Groups: Your apps under one roof

People often have dozens of tabs open in their web browsers to access services that help them with work or catch up on social media. As a result, it’s difficult to keep track of all of them and get the information you need. Office 365 Groups solves this problem with Connectors, a new feature that lets you connect to third-party applications within the Outlook page. So if you want to declutter your taskbar, try out Connectors for your Groups. What can it do? Office 365 Connectors enable users to access third-party apps and services within their Outlook groups, rather than…

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Browser security for business data

The internet isn’t for the naive. It’s a wild place populated by dangerous creatures like malware, scams, and hackers. And as any business owner today would know, data is everything. If you or your employees browse the net unprotected, this valuable resource is threatened by cyberattacks. One way to protect your business’s data is to secure your browsers. It is easy enough for every small- and medium-sized business (SMB) to do. Prevent browser tracking If you don’t like the idea of a third party (reputable or otherwise) being able to track your browsing habits, enable private browsing using built-in tools…

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